About Leads the way

  • About.com is America's single largest developer of original content on the Web. Offering almost 2 million pieces of original content spanning 21 diverse channels.
  • Only About.com features expert Guides. With a network of 750 Guides, About.com provides practical solutions to everyday problems across thousands of topics. Consistently providing rich and relevant content and guiding key decision, Guides turn About.com into a trusted community.
  • About.com is a top 15 content site. Reaching 38 million unique visitors each month in U.S.* and 57 million globally.** About.com is the answer or end result for many Internet searches as well as a "direct destination" for loyal users.
  • About.com continually maintains its relevance to users. About.com covers 70,000 topics, and adds more than 6,000 pieces of new content each week.
  • About.com offers a valuable contextual environment. Offering unique Guide-based content and a robust online experience, About.com provides a leading means for advertisers to surround their message with relevant content and is a powerful driver of an enhanced brand experience.

Find out More Find out more about our Management Team
Find out More Read our User Promises

 

 

*Source: Nielsen//NetRatings, Jul. - Dec. 2007  **Source: About Metrics, Jun. - Nov. 2007